Case Study ยท Tree Services

$469K in new sales and 1,025 qualified leads at $22.13 each

After more than a year of SEO that never reached page one, a program that did.

An arborist in a bucket truck pruning a large oak canopy above a residential street in daylight
$469K
new revenue from paid search and SEO
The starting point

Where the Partner
started.

What the Partner was dealing with before the engagement began.

Poor communication and support from the prior digital ad firm.

More than 12 months of SEO without reaching the first page of Google.

High Google Ads cost with zero lead production.

A poorly designed website.

Little communication and no real support.

What we did

How the engagement
was run.

The work, in the order it happened, and where every figure on this page comes from.

01 / RESEARCH AND IMPLEMENTATION

Research and implementation.

Keyword and competitive research to target higher-quality searches and outrank established competitors.

02 / TRACKING

Tracking.

Paid and SEO leads tracked to the keyword, content and campaign that produced them.

03 / OPTIMIZATION

Optimization.

Budget moved to what produced sales, reaching nearly 21 to 1 in return.

04 / SOURCE

Where the figures come from.

Results as reported by the Partner at the time of the engagement.

The results

What the Partner
recorded.

Every figure below comes from results the Partner reported at the time of the engagement.

Tree Services
$469K
new revenue from paid search and SEO
$20
in sales per $1 invested (20.68 to 1)
$22,688
total investment in SEO and paid search
1,025
qualified leads generated
$22.13
cost per lead
+1,330%
website traffic
61
new page-one keyword rankings on Google

After more than a year of SEO that never reached page one, a program that did.

Source
Partner-reported
results the Partner reported at the time of the engagement

Results as reported by the Partner at the time of the engagement.

Disclosure: These are one Partner's results. They are not a guarantee or a typical outcome; results for any business depend on its market, competition, budget and operations.

Ready when you are

These were their results.
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